The Business of 4D Street Painting Art

'A Puzzling Reality...' 3D Street Art by Anthony Cappetto at Part of Antwerp Festival in Antwerp, Belgium

I had the pleasure this month to be invited to participate in 'Part of Antwerp', an international art festival as one of a group of top street artists creating 3D street painting at indoor and outdoor locations along the Port of Antwerp.  I was the sole American artist participating at the Festival. This is my 3D street art piece - 'A Puzzling Reality...'.

 

 

 

This piece in its concept uses a motif of fading imagery and approach starting with the puzzle itself.  Viewers noticed a puzzle piece that had fallen out of the vertical panel which is actually the 'real' of the group of sunflowers in a field with dragon flies under a blue sky with clouds.

The puzzle piece at left falls onto the puzzle on the ground area in front of the vertical while I pick up another piece to put into place.

The puzzle itself fades away into reality in a similar way to different drawn aspects of the art themselves fading from completion such as the sunflowers, leaves in higher detail radiating from the seed centers to the grass at the bottom front of the 3D illusion.  The dragon flies, drawn from the standpoint of a graphic complete the connection of the art as a cohesive 3D anamorphic illusion by Cappetto.

Anthony Cappetto (pictured) with his 3D Street Art piece - "A Puzzling Reality..."

 

Along with many of the top 3D street artists in Europe, I had the privilege of doing my 3D street art piece.  Pictured with his 3D installation is renowned street artist Gregor Wosik.  I am interviewed about my work at the beginning and end of this video showing the works of many of the fine artists participating in the festival. 

Here I am working on my piece, making sure that the last puzzle pieces are in place... :D

Thank you to my hosts, Part of Antwerp, the Add More Colors Agency, Nele, and the full team who made our artist experience exciting, fun, and fulfilling!

 

Anthony Cappetto is an internationally recognized street artist known for 3D street painting and 4D installations using emerging technologies such as augmented and virtual reality with his pavement art and murals.  Founder of Art for After Hours, the first street painting art company in 2001, Cappetto has created projects for corporate, festival, exhibition, tradeshow, not for profit, government, and non government organization clients in Europe, Middle East, Asia, North and South America - and across the USA.

International Street Art Installations, Festivals, and Events.

artforafterhours.com 

Twitter:  @AnthonyCappetto @AfAH Instagram, Tumblr, Facebook

Art for After Hours: Shawn McCann Finished 3D Chalk Art at MeccaFest in Carrollton, GA

After a busy two weeks, Art for After Hours is posting our latest projects and a new one on the horizon!

First we have completed pics from Shawn McCann's recent 3D chalk art project at the MeccaFest in Carrollton GA, Enjoy!

 

As you can see, lots of people had lots of fun, and Art for After Hours is always pleased to be part of the action.  Thanks to Shawn McCann for creating the 3D chalk art!

 

Anthony Cappetto is an internationally recognized 3D/AR chalk artist and founder of Art for After Hours, the first professional 3D chalk art company in 2001; bringing work such as Shawn's to corporate, tradeshow, and exhibitions in the USA, Europe, Middle East, Asia, and South America.

Art for After Hours: 3D Chalk Artist Shawn McCann Coming to MeccaFest in Carrollton, GA 10/13- 10/14, 2012

Hi everyone!

Art for After Hours is getting ready to bring 3D chalk art to the Carrollton Fine Arts and Crafts MeccaFest on Saturday, October 13th and 14th, 2012 from 10:00am to 5:00pm at the Carrollton Cultural Arts Center, 251 Alabama St.  The event is presented by the Carrollton Artists Guild.

International 3D chalk artist Shawn McCann from Art for After Hours, will create his latest 3D chalk art design to entertain and inspire the crowds during MeccaFest.  Here is a watercolor study from Shawn of his natural themed design:

Hailing from Minnesota, Shawn (additionally a well known children's book illustrator as well as a 3D chalk artist), creates beautiful 3D chalk art in a painterly way; perhaps inspired by his work in murals which he worked with me on a project in Mumbai, India earlier in 2012.

We are very excited about seeing Shawn bring his unique creativity and artistic endeavor to Carrollton and The Business of Street Painting Art will follow up on the progress and finish of what we expect to be a wonderful, positive interaction between artist and viewers.

Anthony Cappetto is an internationally known 3D/AR chalk artist and Founder of Art for After Hours, the first professional chalk art company for corporate, exhibitions, festivals, and not for profit clients in 2001.  Additionally, Art for After Hours is the first and currently only chalk art company designing animated augmented reality (AR), virtual spaces, and emerging technologies as a blended part of our 3D chalk art designs since 2011 with projects in the USA and India.

 

 

 

Shawn McCann Awarded 'Our Town' Grant from the National Endowment for the Arts

Hi Everyone,

Its always good to hear when someone that you you work with has been presented with a unique opportunity and when one of our artists at Art for After Hours has acheived such an opportunity, our team is very happy to share the news.

Shawn McCann, a 3D chalk artist who works on projects with the Art for After Hours team has just been awarded an 'Our Town' Grant from the National Endowment for the Arts.

 

Shawn says that he is honored to a part of this grant and that he looks forward to heading back to his hometown of Wahpeton, ND to create some art.  The Business of Street Painting Art and the sites of Innovative Street Painting Group will be following Shawn's progress on his exciting opportunity.

For the post from Shawn himself, please visit Studio McCann for the full press release.

For our fans of his 3D chalk art here are some images of recent work from Shawn McCann...

 

3D chalk art from Shawn McCann

 

Above images from the Artisphere International Arts Festival in Greenville SC.

 

Large scale murals by Shawn McCann in India

Illusionary murals by Shawn McCann while working with the Art for After Hours team in Mumbai, India - January 2012.

 

The Business of Street Painting Art is a business themed blog by Anthony Cappetto focusing on the street painting art industry as it relates to creative, innovative approaches to advertising, marketing, and public relations applications. 

Artisphere 2012: Art for After Hours chalk artists Anthony Cappetto and Shawn McCann returning to Greenville!

This weekend, fellow chalk artist Shawn McCann and I will be heading back to Greenville, SC to share our chalk art with the visitors to the Artisphere International Arts Festival.  Here are the sketches we will be re-creating at the event this weekend.  Although Shawn and I typically create large scale 3D chalk art projects with Art for After Hours - Its fun to do some nice 2d on occasion too.  Especially with the tasty Southern cooking in Greenville!

Anthony Cappetto:

Shawn McCann:

We are very excited about doing these pieces which will be far brighter and more intentified when rendered in chalk live at Artisphere.

Looking forward to seeing our old friends and to make new ones this weekend in Greenville SC.

 

Anthony Cappetto is an internationally known 3D/AR chalk artist bringing the traditional 400 year old art form blended with animated augmented reality (AR) to corporate and exhibition clientele through his companies Art for After Hours and Innovative Street Painting Group, Inc.  Shawn McCann is a 3D chalk artist, an accomplished children's book illustrator and muralist whom recently traveled with me to Mumbai, India to bring our art to the students of IIT Bombay in January 2012.  Shawn McCann is exclusively represented for chalk art project through Art for After Hours.  www.artforafterhours.com, www.ispg-inc.com.

'Think Growth' New 3D street painting from Shawn McCann and Art for After Hours in Scottsdale, AZ, May 2011

On May 2nd and 3rd, Art for After Hours went out to sunny Scottsdale, AZ to 'think growth' for a conference with one of our clients.

Using a bit of a surrealist play with a business theme, 3D street painting artist Shawn McCann worked with the client to generate a conceptual mix of fine art and fun street painting which wowed the attendees from start to finish.

 

I was onsite to interact with the conference attendees to present the history of our art form and to show everyone how to view the art using their devices such as smartphones, tablets, and cameras.

 
Shawn's design measured approximately 10' x 16' and took two full days to complete.  3D street painting artist Shawn McCann is pictured at left and I (Anthony Cappetto) as Art for After Hours principal, am at the right.

Art for After Hours is always excited about bringing the message of 3D street painting (aka Pavement, Sidewalk, or Chalk) art to conferences, corporate team building, and private events and the process can begin with contacting Art for After Hours to discuss your concepts and goals soon.  Projects can be configured for different sizes, complexities, and scopes.

Anthony Cappetto is President and an international 3D pavement artist of Art for After Hours, celbrating its 10th year of bringing street painting art to corporate and non profit clients in the USA and internationally with multiple artists such as Shawn McCann.  Shawn McCann is exclusively represented by Art for After Hours for street painting art projects.

Streetpainting.tv: Street Painting Video Channel bringing new, expanded video coverage of the street painting (chalk) art world

 

 

Streetpainting.tv, a street painting (chalk) art themed video channel with over 300 videos and a part of Innovative Street Painting Group, Inc. is moving forward with plans for growing more extensive coverage of street painting (chalk) art events throughout the world in 2011 as well as new ways to reach the growing street painting art audience beyond the artists/festival community itself.  Below is a detail from the main exhibition piece highlighting famous personalities of Nuevo Leon:

Innovative Street Painting Group, Inc. strongly believes in sharing street painting (chalk) art with the new generation of street painting (chalk) artists, festival directors and fans throughout the world through street painting (chalk) art themed social and online media. You may visit our street painting themed video channel, streetpainting.tv, Blog Now on streetpainting.tv developing video projects of increasing sophistication with streetpainting.tv using WebEx, street painting (chalk) art programming projects, shows, 3D video, AR and mobility.

 
 Here is a view of the main exhibition piece created especially for the Festival. Notice the bright color and detail from the team of talented international street painting artists from Mexico, Italy, and the USA.

And here are some images from streetpainting.tv from the Sarasota International Chalk Festival in Sarasota FL.

 
 
Above is a view of one of the exhibition works (by Art for After Hours team) in progress to show the attention and activity at the festival which had thousands of attendees over its weekend run on Halloween weekend in the USA.

 
Here is our newest player (via livestream.com) carrying our latest coverage from the 2010 Festival Bella Via and Sarasota International Chalk Festivals  showing user generated video of artist interviews and festival walkthroughs bringing the feel of street painting art to our growing viewers around the world.

 

If you like the concept of reaching the growing viewership of street painting (chalk) art fans, streetpainting.tv would be glad to talk to you about bringing our approach and your story to future streetpainting.tv coverage, programming, and entertainment.  Street Painting goes well with many concepts in entertainment, culture, and leisure activity.

Anthony Cappetto and Wendy Stum are co founders of Innovative Street Painting Group, Inc., a street painting (chalk) art online media company which includes streetpainting.tv and Blog Now on streetpainting.tv.

AR with 3D chalk art entertainment - Its a matter of application...

 As our readers of The Business of Street Painting Art know, we are very excited about our 3D street painting (chalk) art and we are always thinkiing about what we can do next to conceptually top off what we did before.

Augmented Reality (AR) has caught our attention and we are planning to bring it into as many of our 2011 projects as possible. Of course, AR needs to have the right environment within the traditional chalk art project to bring the biggest splash for the viewers and be worthwhile to the client/sponsor as well.

Here we are:  Left to Right - Anthony Cappetto, Michael Macaulay, Shawn McCann, and Rod Tryon

These projects are going to be intended for the most visionary and conceptually forward and Art for After Hours and Innovative Street Painting Group are positioned for this and completely ready to craft a unique artistic/technology blended experience for our clients. 

As much as we are fans of newer developments such as AR, Mixed Reality and other concepts that in our minds can be seen as really cool or trendy, it is just as important to realize what we also enjoy doing as artists and creative individuals - sharing the love and passion for our art with the next generation of inquisitive and open young minds seeing our street painting (chalk) art for thr very first time.  I am at left, showing my chalks to these young children attending a Art for After Hours project designed by internationally recognized street painting artist Rod Tryon.  The value of inspiring a future artist is very special and postive.

The traditional 3D work is detailed and requires a mental and physical level of dedication and execution for success of the artwork.  The same will apply to the constructive applaication of AR as a tool, an enhancement to the illusionary effects already in place with our street paintings.

If you are looking for a new combination of traditional art and newer technologies to excite and engage your viewers with the illusionary effects 3D street painting is known for then we would be glad to discuss your unique solution with you.

 

Anthony Cappetto is an internationally known 3D street painting artist and the President of Art for After Hours (www.artforafterhours.com) , a 3D street painting art services company bringing the 3D street painting (chalk) art form to appreciative viewers in the USA and internationally since 2001.  3D street painting (chalk) artists Rod Tryon, Michael Macaulay, and Shawn McCann are represented by Art for After Hours.

The 'Blending' of Art and Technology in 3D street painting...

Every time around this year there is always talk about the latest and greatest technology or development that will captivate the public - or not.

Whether the talk comes from virtual spaces like Second Life, other competing sims, or 3D anything (video, graphics, TVs) there are ups and downs, but ultimately the best results will come together one hopes. At left is my avatar in SL, Chalkfan Streeter viewing some of our previously drawn street paintings by Art for After Hours while viewing this blog (left) and the blog 'Blog Now on streetpainting.tv' through my other company, Innovative Street Painting Group. 

In our case, we are not only proponents of street painting art, a traditional art form with a history going back to the Renaissance era, but creators and supporters of the 3D street (chalk) art that you may have seen at an event, tradeshow, exhibition, or festival somewhere in the world.  We are also strong proponents of respecting the tradition of street painting while looking to incorporate new tools and ways of looking at the future.  Art always evolves, ideas to reach the public through the message of art and the times that surround it evolve too.

3D Street painting (chalk) art is an art form created with your hands, designed in your mind, and executed with experience that comes from understanding the art desired and the mechanics of how to take a 2D creation and transform it to be believable as a three dimensional image to your viewers.

Here we have two 3D street painting artists Shawn McCann (left) and Michael Macaulay (right) working on a recent 3D street painting completed last October.  The team work that we had allowed us to create a Halloween themed street painting using traditional methods with the said mechanics to create a new illusion using traditional methods.

 

As much fun as we had creating this work, now is the time to raise the bar.  We are looking for those creatives who see the same excitement in applying the latest and sharpest methods for using new technology in traditional 3D street painting to reach audiences and markets worldwide.  We are working with those who can help us blend new technology into our 2011 works for our clientele and are always open to new partnerships set on bringing the biggest, most sophisticated, and conceptual blended 3D street painting (chalk) art to the most viewers, physically, virtually, online.

Anthony Cappetto (left) is President/Artist of Art for After Hours, a professional 3D street painting (chalk) art services company creating custom street painting art projects in the USA and internationally since 2001 and a co founder of Innovative Street Painting Group, Inc., a street painting art media company and concept company for bringing traditional street painting art and new technology to a new generation of street painting clients, festival directors, and artists worldwide.

The Business of Street Painting Outlook for 2011

Hello to our readers following the business of the street painting (chalk) art form.  I am as always sharing some of my thoughts on the year in street painting as well as where as an artist and business person believe where street painting is heading in 2011.

 

2010 showed the growth of 3D street painting beyond simple designs that were fun in the past but the bar has been raised by the advertising, public relations, marketing agencies worldwide.  The smaller scaled designs while still popular are being supplanted by larger, ambitious street paintings of ever increasing complexity and we do not see the evolution of 3D street painting art to end anytime soon.

Our Art for After Hours business sent a team to Sarasota, Florida to make our first foray into the larger arena of 3D street paintings:

 
The 'Skullduggery' 3D anamorphic street painting took our team of three four days and a lot of chalk to complete at a size of 20 by 40 feet.  The art can get larger and more complex with advance planning and coordination. 

Art for After Hours brought 3D street painting across the USA and Japan, while our other company, Innovative Street Painting Group has been busy exploring developing applications in hybrid, online, and virtual events bringing together or 'blending' the live 3D street painting done with chalk with exciting concepts of technology workable with digital devices to bring the beauty of the art with a client's message to viewers onsite and around the world at the same time.

 

3D street painting in Osaka... (artist Anthony Cappetto)

 
3D Social Media Pond... (artist Shawn McCann)

 
3D surfing in Miami... (artist Michael Macaulay)

 
and 3D street painting by internationally known artist Rod Tryon...

Innovative Street Painting Group had a banner year in street painting themed art media, bringing street painting in the traditional forms dating back over four centuries to today's readers and viewers online through our video channel streetpainting.tv and our blog 'Blog Now on streetpainting.tv'.  Here is the beginning of a new release of video interviews from the Festival Bella Via 2010 in Monterrey, Mexico with growing, vibrant Mexican street painting artists.  Innovative Street Painting Group's Wendy Stum (wearing straw hat) has interviewed street painters and festival directors in over 250 videos since 2007.

 

Blog Now on streetpainting.tv created over 60 posts in 2010 covering street painting festivals in the USA, Europe, the Caribbean, and Asia.

All of us at Art for After Hours and Innovative Street Painting Group wish our viewers, readers, attendees at events and exhibitions in the USA, Europe, and Asia the very best in 2011 and look forward to bringing the street painting art form in the most conceptually advanced blending of the newest technologies and the traditional work of the Madonnari to your exhibition, event, or concept soon.

Anthony Cappetto is an international 3D street painting artist, President/Artist of Art for After Hours, a professional 3D street painting art services company for advertising, public relations, special events and marketing clientele worldwide since 2001 as well as a co founder of Innovative Street Painting Group, Inc., a company exploring newer technolgies for hybrid, online, and virtual events since 2007.  Streetpainting.tv and Blog Now on streetpainting.tv are street painting art themed projects of Innovative Street Painting Group, Inc.